Understanding Scams: What You Need to Know

Scams are deceptive schemes designed to trick people into giving away money, personal details, or access to their accounts. Being aware of scams is crucial, as fraudsters are constantly finding new ways to target individuals and businesses across the UK.

Some of the most common scams include phishing emails or texts pretending to be from trusted organisations, phone calls claiming urgent problems with your bank account, investment opportunities that promise high returns, and online shopping scams where goods never arrive. These scams can be sophisticated and often appear genuine, making them difficult to spot.

The impact of scams goes beyond financial loss. Victims may experience emotional distress, loss of confidence, and even damage to their credit rating. On a wider scale, scams put pressure on public services and can undermine trust in digital transactions.

As a consumer in the UK, you have rights and protections under laws such as the Consumer Rights Act 2015 and the Fraud Act 2006. If you have been scammed, you may be entitled to support from your bank or building society, and there are official channels for reporting fraud. Knowing your rights is an important step in protecting yourself and taking action if you are targeted.

To learn more about scams, including how to report them and further details on your legal protections, visit our main scams page.

Key Warning Signs of Scams

Recognising the warning signs of a scam is the first step in protecting yourself from fraud. Here are some of the most common red flags to watch out for:

  • Unsolicited contact: Be cautious if you receive unexpected phone calls, emails, texts, or messages – especially from unknown individuals or organisations claiming to be from your bank, HMRC, or other official bodies.

  • Pressure tactics: Scammers often try to rush you into making decisions by claiming there is a limited-time offer, a security risk, or an urgent problem that needs your immediate attention.

  • Too-good-to-be-true offers: If someone promises you large sums of money, prizes, or guaranteed returns with little effort, it’s likely a scam.

  • Requests for personal or financial information: Legitimate organisations will never ask you to share sensitive information – such as your bank details, passwords, or PINs – over the phone, by email, or via text.

Scammers are skilled at creating a sense of urgency or using emotional manipulation. They may claim a loved one is in trouble, threaten legal action, or offer an exclusive opportunity to make you act quickly without thinking.

To protect yourself, always take time to verify if an offer or message is genuine. Double-check contact details, look for official correspondence, and never click on suspicious links or download attachments from unknown sources. If you’re unsure, you can check if something might be a scam for further guidance.

Remember, it’s always safer to be cautious when dealing with unfamiliar contacts or messages that seem suspicious. Trust your instincts – if something feels off, it’s best to pause and investigate before taking any action.

Could this message be a scam in my situation?

Practical Tips to Avoid Falling for Scams

Practical Tips to Avoid Falling for Scams

Protecting yourself from scams starts with a few simple habits. First, always keep your personal information – like your bank details, National Insurance number, or passwords – private. Be careful what you share online and shred sensitive documents before throwing them away to prevent identity theft, as advised under the Data Protection Act 2018.

Before sharing any details or making a payment, take time to verify who you are dealing with. Genuine companies and organisations will never rush you or pressure you into making quick decisions. If someone contacts you unexpectedly, check their identity by calling back on an official number from their website or correspondence.

When paying for goods or services, use secure payment methods such as credit cards or trusted online payment platforms. Avoid sending cash or using wire transfers to people or businesses you do not know, as these methods offer little protection if something goes wrong.

Make sure your computer, phone, and other devices are kept up to date with the latest software and security updates. This helps protect you from online scams and viruses, as recommended by the National Cyber Security Centre.

Finally, stay sceptical of offers that seem too good to be true or requests for urgent action. If in doubt, pause and check with a trusted source before responding. Taking these steps can help you stay one step ahead of scammers and keep your information and money safe.

How can I verify if a company contacting me is legitimate?

Spot and Avoid Online Ticket Scams

Online ticket scams are increasingly common, with fraudsters creating fake event listings, selling counterfeit tickets, or charging inflated prices for popular events. These scams can leave you out of pocket and unable to attend the event. To protect yourself, it’s important to buy tickets only from verified sellers or official platforms and to be wary of deals that seem too good to be true. If you’re unsure about a seller, look for secure payment methods and check for warning signs such as poor website design or lack of contact details.

For a step-by-step guide on how to spot and avoid online ticket scams, including tips on verifying sellers and what to do if you suspect a scam, visit our dedicated page for more detailed advice.

How can I report an online ticket scam I’ve experienced?

What to Do If You Suspect or Have Encountered a Scam

If you suspect you’re being targeted by a scam or have already fallen victim, it’s important to act quickly. Here are the immediate steps you should take:

  • Stop all contact with the suspected scammer. Don’t reply to further messages, calls, or emails. Engaging further can put you at greater risk.

  • Preserve evidence. Keep any emails, text messages, receipts, or records of conversations. These can be vital if you need to report the scam or seek help from authorities.

  • Report the scam as soon as possible. Prompt action can help protect others and may increase the chances of recovering lost funds. See our guide on reporting a scam for detailed steps.

  • If you’ve already given out personal or financial information, take steps to protect your accounts. This may include contacting your bank or credit card provider immediately. For more guidance, read what to do if you’ve been scammed.

  • Get support if you need it. Scams can be distressing. Find out how to get help dealing with the effects of scams.

Remember, acting quickly is crucial. UK laws such as the Fraud Act 2006 protect individuals against fraudulent activity, and reporting helps authorities take action against scammers. Don’t hesitate to seek support and follow official guidance to minimise harm.

Can you help me report a scam and protect my accounts?

Understanding Your Rights: Refunds and Compensation

When you fall victim to a scam or make a fraudulent purchase, it’s important to know your rights under UK law. The refunds and compensation on purchases guide explains your main options if you’ve lost money to a scammer or received faulty goods.

Under laws such as the Consumer Rights Act 2015, you may be entitled to a refund or compensation if you did not receive what you paid for, or if the goods or services were misrepresented. If you paid by credit card and the purchase was over £100 (and up to £30,000), Section 75 of the Consumer Credit Act gives you extra protection. This means your credit card provider is jointly responsible with the seller, so you may be able to claim your money back even if the seller refuses. For more on how this works and how to claim, see Section 75 refunds: credit card protection – MSE.

To claim a refund, gather any evidence you have – such as receipts, emails, or screenshots of the transaction. Contact your bank or card provider as soon as possible, and be clear about what happened. Knowing your rights and acting quickly can help you recover your money and protect yourself from further loss.


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This material is for general information only and does not constitute
tax, legal or any other form of advice. You should not rely on any
information contained herein to make (or refrain from making) any
decisions. Always obtain independent, professional advice for your
own particular situation. Contend Inc is not regulated by the
Solicitors Regulation Authority.